The toughest sell-in I have ever had was convincing Hubbard Street to walk away from the "oh-so boring, everyone-does-it-we-should-too" stop motion photography. The reward? The first and only time I have ever been brought to tears just looking at film from a photoshoot. 

For this campaign, I not only redesigned Hubbard Street's logo, but also breathed fresh life into their Spring season with exciting photography complemented with incredible copy, and a fresh looking campaign that blanketed the streets of Chicago.
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